Smart city Italy

Project for the ICE (Agency for foreign promotion and internationalization of Italian companies) stand at the Smart City Expo World Congress 2015, Fira Barcelona. The Smart Italy stand hosts 11 companies and 6 research centers in 4 different areas: Smart Cities, Smart Industries, Smart Research and Smart Social. Communications strategy was centered on tagging, a keyword for the identification of association, strengthened by the “joint conversation” claim.

Scientific supervisor: dott. Gianni Fiaccadori

Setting: Arch. Giuseppe Marinelli De Marco

Logistics: Polo Tecnologico di Pordenone