Design for the coordinated image of the inside bar at RUFA (Rome University of Fine Arts). The brand logo consists of silhouettes of coffee cups which, interact with one another through their different orientations, just like the community at the Academy schools. The various possible aggregations of the elements forming the symbol, create different visual configurations, making the logo dynamic. The menu allows the organization of contents in a clear and user-friendly infographic which explicitly recalls the logo.
Corporate communication, Identity, Information visualization