RUFA Open Day 2016

RUFA (Rome University of Fine Arts) campaign launched in the occasion of the Open Day 2016. Five calls to action, each written in a different font, are impressed on students’ faces, inviting them to jump in, express themselves and live their “here and now” moment at the Academy. The different colors each stand for a different didactic area. Besides the concept, the project involved teachers and students in both the projecting and the operational stages. The campaign took place inside the Academy thanks to the cooperation of different professionals operating in house.